Truth, Lies, & Running Analysis

Credit

Handouts/Brochure

Speaker

Jon Mulholland, DC, CCSP, CSCS, ICSC Related seminars and products

Ideal Athlete Chiropractic

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Dr. Jon Mulholland has over 20 years’ experience helping athletes of all levels with injury recovery and performance enhancement. In addition to running his own practice, Dr. Mulholland has also acted as the chiropractic consultant for the United States Olympic Training Center in Lake Placid, NY, successfully treating dozens of Olympic athletes. He has traveled extensively as one of the team chiropractors for the US Bobsled & Skeleton teams. He has worked multiple World Championship events in a variety of sports and has treated athletes from dozens of different countries. He was the sports medicine & performance enhancement consultant for the New Zealand Cycling teams at the 2012 Summer Olympic Games in London, where he helped the team win two Olympic medals. He is the owner/operator of Ideal Athlete Chiropractic, a sports chiropractic clinic in Plattsburgh, NY, He also travels extensively lecturing on a wide variety of sports injury and rehabilitation topics.

 

Speaker Disclosures:
Financial: Dr. Jonathan Mulholland is the owner and chiropractor of Ideal Athlete Chiropractic. He receives a speaking honorarium from Rock Tape & Footleveler's. Dr. Mulholland receives a speaking honorarium and recording royalties from PESI, Inc. All relevant financial relationships with ineligible organizations have been mitigated.
Non-financial: Dr. Jonathan Mulholland is a member of the American Chiropractic Board of Sports Physicians, the International Federation of Sports Chiropractic, the National Strength & Conditioning Association, the American Academy of Hospital Chiropractors, the Society of Weight-Training Injury Specialists, and the American Chiropractic Association.

Additional Info

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Objectives

1. Develop an understanding of communication strategy for marketing running services to runners, coaches and parents. 
2. Examine low cost gait analysis strategies, technology and reporting. 
3. Develop proficiency in assessment of several key areas of gait analysis including foot strike, shoe choices and striding.

Outline

• They’re always hurt! (50-80% injury rate per year) 
• There is a “running boom” going on 
• Improves your clinical skills 
• Runners talk to each other (great marketing for your clinic) 
• Athletes strive to improve performance 

• What type of equipment do you need (treadmill, camera, etc..) 
• What type of software do you need (if any?) 
• What to charge for a session? 
• How long should a session take? 
• What services are included in a run analysis session? 

• Review and explain the seven most common gait errors and how to correct them 
  • Over-striding 
  • Excessive Leaning at waist and/or excessive lumbar lordosis 
  • Improper arm swing 
  • Too much vertical motion 
  • Anterior head carriage and/or excessive thoracic kyphosis 
  • Asymmetrical stride 
  • The “cross-over” stride 
    • Quick “self-test” to see if you suffer from cross-over gait 
    • Demonstrate what type of runners rarely have a cross-over gait 

• What are the claims being made by the “pro-minimalist” running movement? 
• Optimal foot strike position 
• How to choose the best sneaker 
• Learn when you should replace your sneakers 
• Break down several running analysis videos using techniques learned earlier

Target Audience

• Physical Therapists
• Physical Therapist Assistants
• Occupational Therapists
• Occupational Therapy Assistants
• Massage Therapists
• Chiropractors
• Athletic Trainers
• Strength and Conditioning Coaches
• Exercise Physiologists